Broadwick Soho Hotel London Exterior photo The photo shows the entrance to a building, likely a hotel or restaurant, with a vibrant and welcoming atmosphere. The main focus is a light peach-colored wooden door framed by a tall, decorative awning in a rich red color. The awning has a scallopedBroadwick Soho Hotel London Exterior photo The photograph captures a lavish and intricately decorated bathroom, exuding a vintage and somewhat theatrical aesthetic. The walls are covered in a patterned wallpaper featuring rows of figures in what appears to be a stylized, possibly historical, Broadwick Soho Hotel London Interior photo The photo shows a richly decorated hotel lobby. The walls are painted a muted green, and the ceiling is a warm peach color with a striking crystal chandelier hanging from it. 

The lobby has a long, narrow hallway leading to a pink front door with or
Book directly & pay
up to 10% less
than on Booking.com
Check rooms and rates
From3 504US$ /night
Check-in
17Jun2026Select date
Check-out
18Jun2026Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

20 Broadwick Street, London, United Kingdom, W1F 8HS
-
Next to Theatreland
Perfect
9.3
9.7
/10
4.8
/5

Located nearly 25 minutes on foot from the Protestant Westminster Abbey, the 5-star smoke-free Broadwick Soho Hotel London features Wi-Fi in public areas and public parking nearby. This London hotel is ideally situated in the vicinity of the buzzing Theatre-district Piccadilly Circus Square, offering 57 rooms along with an à la carte restaurant.

Location

The hotel is nestled near the entertainment district of London and only 350 metres from the Extravagant 1707 Fortnum & Mason Department Store. The Broadwick Soho London offers proximity to such family venues as the huge Coca-Cola London Eye Observation Wheel (2.2 km) and the city park "ZSL London Zoo" (2.8 km).

Also, Churchill War Rooms Museum lies just 1.5 km away, and Green Park underground station is just around the corner from the accommodation.

This London hotel is 2.8 km from Marylebone rail station.

Rooms

The allergy-friendly rooms come with a mini-fridge-bar and coffee/tea making machines as well as a flat-screen TV with satellite channels for guests' entertainment.

Eat & Drink

Dear Jackie restaurant looks out onto the city and specialises in Italian cuisine. There is also a coffee bar. You can try Asian cuisine in a restaurant which is located very close by.

Leisure & Business

The Broadwick Soho features live performances, karaoke, and a nightclub. You can try fishing at the property.

“In my opinion, this hotel stands out with its quirky design and ideal location near Carnaby Street. The rooftop bar offers a vibrant atmosphere, though its early closure might disappoint some. I think the attentive staff and unique community events contribute to a memorable stay.”
Hotel logo
Emily RoseEditor-in-Chief at Luxuryhotels
View all

Select your room type

Broadwick Soho Hotel offers a variety of rooms including double rooms, family rooms, and suites with breakfast, free cancelations, and special deals
Standard Double Room
2 persons
195 sq. feet 
1 King-size bed
Air conditioning
Superior Room
2 persons
220 sq. feet 
1 King-size bed
Air conditioning
Deluxe Room
2 persons
280 sq. feet 
1 King-size bed
Air conditioning
Luxury Room
2 persons
250 sq. feet 
1 King-size bed
Air conditioning
Click button to see more rooms
Show all rooms
Show all roomsLess

Price and Room Availability Calendar

Check availability and prices for your dates now!

Facilities

Broadwick Soho Hotel offers amenities for your comfortable stay and unforgettable experiences
Facilities: Perfect
9.4/10Review score

General

  • No smoking on site
  • Wi-Fi
  • Parking
  • Safe deposit box
  • 24-hour reception
  • VIP check-in/ -out
  • Pets allowed
  • Rooms/ Facilities for disabled
  • Wheelchair access
  • 24-hour security
  • Luggage storage
  • Allergy-free rooms
  • Lift
  • Smoke detectors
  • Fire extinguishers
  • Key card access

Services

  • Pet amenities available
  • Room service
  • Housekeeping
  • Laundry
  • Dry cleaning
  • Tours/Ticket assistance
  • Welcome drink

Dining

  • In-room breakfast
  • Restaurant
  • Special diet menus

Business

  • Meeting/ Banquet facilities
  • Fax/Photocopying

Children

  • Cots

Facilities for people with disabilities

  • Toilet for disabled
  • Bathroom for disabled

Spa & Leisure

  • Live entertainment
  • Night club

Room features

  • Air conditioning
  • Heating
  • Mini-bar
  • Soundproofed rooms
  • Terrace
  • Garden furniture
  • Tea and coffee facilities
  • Ironing facilities

Bathroom

  • Free toiletries

Media

  • Flat-screen TV
Show more

Broadwick Soho Hotel Location

20 Broadwick Street, London, United Kingdom, W1F 8HS
Map view
20 Broadwick Street, London, United Kingdom, W1F 8HS
Nearby
Museum
Royal Academy of Arts
1400 ft
Restaurants
Yauatcha Soho
300 ft
15-17 Broadwick Street
Rainforest Cafe
2600 ft
20 Shaftesbury Avenue
Inamo Soho
400 ft
134-136 Wardour Street
The Breakfast Club
600 ft
33 D'Arblay Street
Busaba Soho
400 ft
106-110 Wardour Street Soho
The Duck & Rice
300 ft
90 Berwick Street
Social Eating House
400 ft
58 Poland Street Soho
Mediterranean Cafe
200 ft
18 Berwick Street Soho
Explore London
Explore Broadwick Soho
Top Attractions
Activities
Dining
Entertainment
The British Museum
The British Museum
25 minutes' walk
Historic artifacts and world treasures span millennia. Free admission and guided tours enhance the experience.
Buckingham Palace
Buckingham Palace
18 minutes' walk
Official residence of the Queen with stunning architecture. Witness the Changing of the Guard ceremony daily.
Trafalgar Square
Trafalgar Square
16 minutes' walk
Iconic public space featuring Nelson's Column. A hub for cultural events and festivals throughout the year.
National Gallery
National Gallery
16 minutes' walk
Impressive collection of Western European paintings, including works by Van Gogh and Da Vinci. Free admission available.
Discover the local attractions near Broadwick Soho Hotel
Check out significant sites near Broadwick Soho that offer a glimpse into London's rich history and culture.
Great for breathtaking views of the city: Coca-Cola London Eye
Ideal for cultural experiences and public gatherings: Trafalgar Square
Perfect for leisurely walks and outdoor activities: Hyde Park
Best for iconic photo opportunities: Big Ben
Well suited for history enthusiasts: Houses of Parliament
Great for art lovers and museum visits: National Gallery
Ideal for exploring significant architectural heritage: Westminster Abbey
Yoga Classes at The Shard
12-minute drive
Relaxing yoga sessions with stunning skyline views. Pre-booking recommended for the best experience.
Biking in Regent's Park
12 minutes' walk
Scenic biking trails available for rental nearby. Perfect for active travelers looking to enjoy nature.
Shopping on Oxford Street
10 minutes' walk
Famous shopping destination packed with high-street brands. Ideal for retail therapy just minutes away.
Yauatcha Soho
Yauatcha Soho
1 minute walk
Modern Chinese dim sum tea house with a chic atmosphere. Signature dishes include prawn dumplings.
Busaba Soho
Busaba Soho
2 minutes' walk
Lively Thai eatery known for its vibrant décor. Try the Pad Thai or green curry for authentic flavors.
The Breakfast Club
The Breakfast Club
2 minutes' walk
Casual eatery famous for classic breakfast dishes. Vegan options are available, and reservations are recommended.
Discover dining options near Broadwick Soho Hotel
Explore diverse dining options near Broadwick Soho that cater to all tastes.
Ideal for flavorful Asian cuisine: The Duck & Rice
Great for hearty barbecue meals: Bodean's BBQ
Perfect for casual dining and Italian favorites: Princi
Suited for family-friendly dining experiences: Bella Italia
Best for innovative British dishes: Social Eating House
Well suited for interactive dining experiences: Inamo Soho
Perfect for seafood and gourmet burgers: Burger and Lobster
Great for cozy and relaxed meals: My Place Soho
Soho Theatre
10 minutes' walk
Dynamic performances including comedy, theatre, and cabaret. Check their schedule for current shows.
Piccadilly Circus
Piccadilly Circus
9 minutes' walk
A bustling area filled with nightlife, shops, and iconic displays. A popular gathering place for all ages.
Getting around
City Centre
London12 min  ·  3300 ft
Airports
London City (LCY)24 min  ·  9.6 mi
London Heathrow (LHR)41 min  ·  17.0 mi
Train
Charing Cross Railway Station12 min  ·  3300 ft
Underground
Piccadilly Circus Tube Station6 min  ·  1700 ft
Bus
Bus stop5 min  ·  1400 ft
Want to see exclusive early booking offers?
See our exclusive rates!
Check Rates
Property information and rules
Check-in
from 15:00-23:59
Check-out
until 12 pm
Guest Parking
Public parking is possible at a location nearby at GBP 60 per day.
Internet
Wireless internet is available in for free.
Breakfast
The hotel offers a full breakfast at the price of GBP30 per person per day. 
Pets
Pets are allowed on request.
Languages
English, German, Spanish, Italian, Portuguese, Norwegian, Hungarian, Romanian, Polish, Russian, Arabic, Hindi, Latvian
Number of rooms:
57
Property is also known as
broadwick st london
broadwick london
london w1f 8ht
broadwick st
broadwick street hotel

Reviews and Ratings

Feedback about Broadwick Soho Hotel from previous guests about their experience.
Review summary
Based on recent reviews
Powered by AI
Guests consistently praise the Broadwick Soho's beautiful and intentional decor, along with the rooftop bar that provides amazing views. The location is considered very central, placing guests in the heart of the action, close to many Tube stations and within easy walking distance of Mayfair, Oxford Street and Regent Street. Some guests have noted that rooms can feel a little small. However, the hotel provides high-quality facilities and attention to detail is evident, like the provision of exotic-flavored gummy bears.
Show moreShow less
Review score
Based on 447 verified reviews
9.3/10
Perfect
92%
Recommend
Comfort
9.7/10
Location
9.7/10
Paid Wi-Fi
2.5/10
Breakfast
7.8/10
Pros
Stunning interiors
Helpful staff
Delicious dishes
Cons
Small room
Guest reviews
based on 447 reviews
9.3/10
based on 459 reviews
9.3/10
Liam from Ireland
Single
Superior Room
3 nights in November 2025
|
Reviewed: January 25, 2026
6/10

Inconsistent Service. Additional Fees Unclear

delayed deliveryextra charges
The room was acceptable, but the service had some notable issues. I requested assistance with luggage, yet the delivery was delayed. The minibar was not restocked daily as promised. A discrepancy arose with the final bill as extra charges was without clear explanation. These issues need to be addressed.
0 Helpful
arthur from united kingdom
Single
superior room
4 nights in November 2025
|
Reviewed: January 11, 2026
7/10
intentional designsensory lovely experienceamazing viewsdisappointing servicehidden chargesdelayed check-in
the decor reminded me of a beautiful dream, full of intentional designs. the restaurant was amazing!!! it reminded me of a lovely sensory experience. the rooftop bar provided amazing views.
the service was somewhat disappointing. i had requested an early check-in, but my room wasn't ready for hours. i also found hidden service charges on my bill. i didn't expect it since i already paid for service at breakfast.
0 Helpful
Tim from Australia
Couple
Deluxe Room
3 nights in November 2025
|
Reviewed: January 09, 2026
9/10
warm towelsluxurious beddingcentral location
The room had warm towels, nice. The bedding felt luxurious. I found the location very central.
Some staff members looked less helpful than others, IT IS TRUE.
0 Helpful
Joseph from United Kingdom
Couple
Deluxe Room
3 nights in November 2025
|
Reviewed: December 31, 2025
9.5/10

a blissful sanctuary

rooftop cocktail barattentive staffcentral locationinterior design
I was captivated by the rooftop cocktail bar. Attentive bar staff provided seamless service. i enjoyed dinner at dear jackie, and the food was wonderful. the location is also very convenient, right in the heart of everything. the interior design showed superb attention TO detail.
the room was beautifully designed, BUT it felt a tiny bit small for an extended stay.
Dining
9/10
the hotel has multiple bars for drinks and food, and dear jackie offered A great dinner experience. breakfast options were excellent, with High-quality choices. service during dining was particularly attentive.
Location
10/10
the hotel is located centrally, placing guests near carnaby street, a mere two-minute walk away. regent street is also easily accessible, around five to ten minutes. many bars and restaurants surround the hotel.
Facilities
9/10
the hotel includes a rooftop cocktail bar with amazing views and a well-stocked mini bar in each room. the hotel is very clean. everything worked perfectly throughout the hotel.
Service
10/10
the staff showed amazing kindness and attentiveness throughout my visit, ALWAYS ready to assist. the team seemed genuinely tuned in to guest needs. it was supremely efficient, but also friendly.
0 Helpful
|
Show more
Isabella from Italy
Family with children
superior room
3 nights in August 2025
|
Reviewed: August 25, 2025
6/10

mixed service experience

delayed check-inmissing bag
The check-in process was not smooth. i asked for an early check-in, but my room wasn't ready for hours. they also didn't bring all my bags to my room. I left a shopping bag with them and no one contacted me about it. the hotel looks nice, but i probably won't stay again.
0 Helpful
FAQs
About Broadwick Soho
What is the check-in and check-out policy at Broadwick Soho?
Check-in is at 15:00 and check-out is by 12:00.
How far is Broadwick Soho from London City Airport?
The hotel is 15 km from London City Airport.
What popular attractions are nearby Broadwick Soho?
Nearby attractions include Carnaby Street (300 m), Piccadilly Theatre (1 km), and Oxford Circus (1 km).
What amenities are available in the rooms at Broadwick Soho?
Rooms are equipped with air conditioning, a flat-screen TV, and complimentary toiletries.
Is breakfast served at Broadwick Soho?
An à la carte breakfast is available for an additional charge of 30 GBP.
Is there an on-site restaurant at Broadwick Soho?
The hotel features the Dear Jackie restaurant serving Italian cuisine.
Does Broadwick Soho have any services for business travelers?
The hotel offers concierge services and room service for guests.
Which languages do the staff at Broadwick Soho speak?
The staff speaks Arabic, German, English, and Spanish.
Are pets allowed at Broadwick Soho?
Pets are allowed on request.
What leisure activities are available at Broadwick Soho?
Guests can enjoy evening entertainment, live music performances, and walking tours.

Next best alternative

Consider them for your next trip.
Check-in
17Jun2026Select date
Check-out
18Jun2026Select date
Rooms and Guests2 Guests, 1 Room